Commercial touch

Another fun project from the college course in post-production I'm currently taking: putting together a "commercial" using Adobe After Effects.

We used Adobe After Effects for both editing and effects, but realised Premiere Pro is much better for editing. But I suppose it is good to know you can still do all the post-production in AE if you set your mind to it...

The task was to put together a commercial for a health care centre, based on given footage: min 30 seconds, max 1 minute long, and it should include animated and motion tracked text.

We were particularly pleased that the words "hold on" in the song matched the images of the comforting hands so well. But frankly, it was pure luck... ;-)

We did miss, however, making a nice fade-out of the soundtrack, it is too abrupt now. Oh well, next time...